Creating the Innovation Mindset
The Power of Personal Storytelling
to Spark Business Breakthroughs
For the moment, let's assume your organization values innovation and wants to get everyone into the act. That's the good news. The not-so-good news is that the effort to accomplish this noble goal is a challenging one. When you think about how difficult it is for just one person to lose five pounds or quit smoking, imagine how hard it is to get hundreds – or even thousands – of people to go beyond their collective limiting assumptions and enter into an open mindset where anything is possible.
The question, of course, isn't whether you should take on this challenge — the success of your business depends on it. The question is: How you will take on the challenge and, even more importantly, how will you begin?
Our suggestion? Begin at the beginning. And the beginning is mainly about story — the old, innovation-averse stories that the people in your company keep telling AND the new, future-building stories your people haven't yet imagined or told – the kind of stories that will have a massively positive impact on your company's culture, climate, and creativity.
Since 1987, Idea Champions has worked with hundreds of savvy organizations committed to fostering a culture of innovation. Along the way, we've tried many things to move our clients beyond their old mental models and attachment to the status quo. Most of what we've done has worked quite well, but one thing has worked best — and that is storytelling.
Storytelling, we've discovered, is the simplest way to move people into an innovation mindset and change an organization's culture. When you change the story, you change the mind, and when you change the mind, you change the future. Which is precisely what our workshop is all about.
Our premise is a simple one. If you want to establish an engaged, innovation-leaning workforce, give people something to be engaged and innovation-leaning about. And what that something is has less to do with what outside experts want to teach than what your workforce already knows — their own, innate, untapped business-growth brilliance that is hiding in the last place they usually look — their own stories.
Creating the Innovation Mindset gets those stories on the table in a highly engaging way — stories that become fuel for a fire that sparks insight, collaboration, wisdom, and the peer-to-peer sharing of "tacit knowledge" — the hard-to-communicate essence of what really matters on the job.
How Does The Workshop Work?
Top News & Offerings
Click here for the simplest, most direct way, to learn more about Idea Champions' semi-fearless leader, Mitch Ditkoff. Info on his keynotes, workshops, conferences, and more.
Storytelling at Work
Storytelling at Work is Mitch Ditkoff's newly published book about the power of personal storytelling in business – why it matters and what you and your organization can do to leverage the impact of storytelling in the workplace.
Workshops & Trainings
Highly engaging learning experiences that increase each participant's ability to become a creative force for positive change
High impact certification training that teaches committed change agents how to lead groundbreaking ideation sessions
Your "best and brightest" are the future leaders of your company, but unless they know how to foster a culture of innovation, their impact will be limited. A one-day workshop with us is all they need to begin this journey.
Our Blog Cabin
Our Heart of Innovation blog is a daily destination for movers and shakers everywhere — gleefully produced by our President, Mitch Ditkoff, voted "best innovation blogger in the world" two years running.
Innovation is a team sport. Brilliant ideas go nowhere unless your people are aligned, collaborative, and team-oriented. That doesn't happen automatically, however. It takes intention, clarity, selflessness, and a new way of operating.
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Idea Champions University
If you enjoy our blog, you will love our newly launched webinars! Our training is now accessible online to the whole world.
If you're looking for a powerful way to jump start innovation and get your creative juices flowing, Awake at the Wheel is for you. Written by Mitch Ditkoff, Co-Founder and President of Idea Champions.
Guy Kawasaki's Alltop "online magazine rack" has recognized Idea Champions' blog as one of the leading innovation blogs on the web. Check out The Heart of Innovation, and subscribe!
The world's first interactive business blues band. A great way to help your workforce go beyond complaint.
"In tune with corporate America." — CNN